IMC Brief Form

Brand/ Product & Company Introduction

This section is to collect the initial information from 5S' clients that includes: General background about your company, brand, product.
Your name
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Company
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Email
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Mobile number
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Brand core values
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Company background
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Why do you need this campaign (Context)
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Business and Communication Goals

This section required you to give more information about the business goals, the marketing goal and other specific channel goal

Sales target. I.e: Revenue increases by 10% after 1 year
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Campaign target. I.e: Brand awareness increasing, product launching,...
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Campaign Guidelines

Taget audience. I.e: Demographic, income level, behaviors,...
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Insights of customers, products or anything related to this campaign
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How do you expect the reponse of target customers?
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Key message
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Expected channel
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KPI to evaluate the success of campaign
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Practical considerations

Timeline
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Target location
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Budget
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Any supporting documents that you can provide. I.e: Brand research; Market survey; Annual business plan
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Upload
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Other requests
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A copy of your responses will be emailed to the address you provided.

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5S Consulting & Media Company

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  • Phone: (+84) 888806688
  • Email: info@5smedia.vn
  • Hanoi Office: M5 Building, no. 91 Nguyen Chi Thanh str., Dong Da ward, Ha Noi city.
  • Taiwan Office: 5th Floor, Block 1, Lixing Street, Sanchong District, New Taipei, Taiwan

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